Luxury Fashion with Comfey
You can still be comfy and look like a million bucks. Introducing Comfey, where luxury meets lounging. Dive into a world where sumptuous fabrics and high-end design collide effortlessly, accessible in just a few clicks.
Our website is your digital oasis, making it easier than ever to elevate your wardrobe without sacrificing an ounce of comfort. Whether sipping coffee at home or strolling through the city, Comfey wraps you in elegance that feels just as good as it looks. Explore our curated collections and discover the soft embrace of style ready to revolutionize your fashion game—because luxury shouldn’t just look good; it should feel good, too!
Project Overview
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Project Overview ✦
Breaking Down the Design
Functionality
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One thing that Gucci’s website does right is functionality. It’s smooth and seamless despite changing the website every season. I studied how they make their website function and mimicked it.
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The website is easy to follow. The homepage was prototyped to flow as a walkthrough to make viewing the content smooth. The rest was manually walkthroughed.
Personality and Aesthetics
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The brand needed to be communicated through the website without being a distraction. With clothing items being AI-generated, it allowed me to generate clothing and packaging that could reference the brand like a luxury brand would.
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Like Gucci, the website’s composition, supporting aesthetics, and imagery follow whatever season it is. I went with Autumn for this build.
Consistency
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1-2 typefaces that had lots of options for weights and styles allowed variety in the design without compromising legibility and consistency.
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The layout was consistent with the help of a grid. A 12-column grid is the standard for web-builds. This helped me keep typography and elements aligned throughout the process.